About Us

Bill Zorr


Bill had a gnawing to do something that could make a difference in his community. So, knowing that the best outcome is usually a result of following your passions, he started up a non-profit that seeks to support live music by contracting bands to play in local venues. Any additional funds raised via donations and sponsorships would be donated to local charities, or in a way that directly helps those in need. 

Jeff Hicken


As a former member of the University of Wisconsin Marching Band, Jeff favors the horn section in bands.  His favorite artist is the Dave Matthews Band, but he enjoys many types of music.  Additionally, because he’s also an engineer,  you might find him reminiscing about his favorite spreadsheet.

Brian Hayman


“It all started with the cowboy songs my daddy used to play on his home built Heathkit stereo and the Beatles albums my sisters played when he wasn’t around.  My lifelong love for music and my desire to help those most in need in our local community leads me to help make Music Make a Difference.  It’s a departure from my Project Manager job at Promega Corp, and while I’m able to bring that experience to the Board, I’m also blessed to collaborate with this great group of people who are taking action on their music and community passions.”

Greg Kruckenberg


 I developed a deep love for live music early on in life. The first time I saw a Rock and Roll band perform live was a rehearsal by a high school garage band called The Profiles. It took place on the front lawn of one of their parent’s home. I was 12 years old and I was hooked. Since that time, I’ve attended hundreds of live shows and witnessed the incredible power of music to bring people together and forget about life’s challenges for a few hours. Now retired after nearly 30 years in the travel industry, I’m excited to be able to apply my passion for live music toward supporting musicians and our community.

Derrick Herndon & Nicole Sandler


Nicole and Derrick both feel fortunate to be involved in a nonprofit organization that combines their love of live music and desire to give back to their beloved Madison community. While neither is a Madison native (Derrick from Florida and Nicole from New York), they’ve made this their home and embrace its wide-ranging live music opportunities. As the newest members of the MMAD Board, they’ve found their fellow board members to be a wonderful group of people to work with, and they look forward to growing the organization in the years ahead.

Mary Lou Krase


After graduating from UW-Madison, I worked as an Artist in Residence and taught throughout the country in papermaking and printmaking. Working as a full time artist opened my eyes to the daily  struggles that artists face.
I used my skills in arts administration and began a career with the Madison Children’s Museum managing volunteers and coordinated the Annual American Girl Doll Sale. My interests then took me to the Overture Center (Madison Civic Center) coordinating the volunteers and producing free community events including the Isthmus Jazz Festival, the International Festival, Children’s Arts Festival.  Most recently, I worked several years managing student organizations with Tulane University and still work within our neighborhood in New Orleans with the PoBoy Festival and various other events. My husband and I share our time between New Orleans and Madison where I am currently working in financial services with staff, grad students and faculty in the Nutritional Sciences Department at UW-Madison. I’m thrilled to be able to continue supporting performing artists and non-profits by serving on the MMAD board and look forward to all the great things this organization can do for our communities around the state.

Kevin Schneider


I think my love for music began as a kid by listening to countless hours of the “oldies” radio station in the back seat of my parents’ van. I think I could still sing almost any song they played. As I grew up, my love for music grew as I enjoyed singing in choirs and playing guitar with friends. I started a kids rock band program in NYC at the middle school I taught at, and learned how to organize concerts at school events and places around the city. I really enjoy helping create memories of live music, and love the communal experience that concerts bring us.

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